Start Your Own Business (119 page)
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Authors: Inc The Staff of Entrepreneur Media
broadcast advertising
checklist for
choosing media for
classified ads
co-op advertising
direct mail.
See
direct mail advertising
See
direct mail advertising
effectiveness of
frequency of ads
online.
See
online marketing
See
online marketing
out-of-home advertising
persuasive words in
in print.
See
print advertising
See
print advertising
testimonials in
alternative dispute resolution (ADR)
Americans with Disabilities Act (ADA)
amortization
angels, investment
anniversary celebrations
arbitration
article marketing
assets
asset acquisitions
asset remarketers
types of
attorneys.
See
lawyers
See
lawyers
auditing
automobile insurance
B2B sales
background checks
bail-out clause
balance sheets
balloon loans
bargaining.
See
negotiating
See
negotiating
bartering
benefits
basic benefits
costly errors in
credit unions
health insurance
legal considerations
low-cost benefits
overview
retirement plans
Better Business Bureau (BBB) membership
bill collection
billboard advertising
blogging
bonding
bookkeeping.
See
accounting
See
accounting
branding.
See also
image
See also
image
brand equity and
brand managing
defined
overview
resources
strategies for
broadcast advertising
budgeting
budget preparation
financing and
inventory control and
items to budget
overview
sensitivity analysis in
business advisory services
business application software suites
business brokers
business development agencies
business ideas
business trends and
developing
fads and
inspirations for
overview
perseverance and
business information
business insurance.
See
insurance
See
insurance
business markets
business names.
See
naming your business
See
naming your business
business opportunities
advantages of
defined
disadvantages of
researching
types of
business plans
business description in
competitive analysis in
defined
design and development plan in
for e-commerce businesses
executive summary in
financial statements and
financing and
goals and
inventory and
market strategies in
operations and management plan in
overview
updating
business structures
choosing
corporations
incorporating
limited liability companies (LLC)
limited liability partnerships (LLP)
nonprofit organizations
partnerships
S corporations
sole proprietorships
buying businesses
acquisition advisors and
business evaluation
choosing location
choosing type/size
financing
insurance and
intellectual property and
legal evaluation
negotiating the sale
net profits and
overview
purchase contracts
transitioning to new ownership
using business brokers
buying franchises.
See
franchising
See
franchising
cable TV advertising
calendar year
calling lists
CAPLine loans
carts, retail
cash basis
cash flow
cash-flow analysis
cash-flow levels
cash-flow statements
inventory control and
working capital and
CDC/504 Loan Program
center of influence
Certified Development Companies
chambers of commerce
chargebacks
charitable deductions
chart of accounts
chattel-mortgage contracts
check conversion/acceptance systems
check-verification
closed-end leases
COBRA
cohort marketing
cold-calling
collections, debt
commercial leases
commercial loans
commercial space
communications technology
cost of
instant messaging
keeping up with new
learning to use
overview
smartphones
types of
web calling
wireless service plans
comparable companies
competition
in industry
researching
in search ranking
computer peripherals
computers
conditional sales contracts
construction allowances
consumer markets
content marketing
corporations
cost of goods sold
cost-of-living leases
co-tenancy clause
CPAs.
See
accountants
See
accountants
credit
customer.
See
customer credit
See
customer credit
with suppliers
credit cards
financing with
fraud and
merchant status and
private-label credit cards
processing
credit checks
credit contracts
credit sales
criminal background checks
customer credit
bad checks
check-acceptance policies
credit applications
credit cards
credit policies
credit reports and
debit cards
internet merchant accounts
invoicing
late payments
PayPal and
customer service
complaints and
customer follow up
customer loyalty and
knowing customers
listening to feedback
overview
policy for
D&B reference sources
d/b/a names
deal points
debit cards
debt financing
applying for
loan documents
loan types
relationships and
sources of
deductible expenses
depreciation
direct mail advertising
attention-getting ideas
brochures
catalogs
cost-saving tips
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