The Purple Decades

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Authors: Tom Wolfe

BOOK: The Purple Decades
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The Purple Decades—if we hadn't lived through them, we wouldn't have believed them possible. Already they begin to seem very far away. Luckily, we have Tom Wolfe to remember them by. Luckily, future historians, curiosity-seekers, and literate citizens will be able to turn to Tom Wolfe for the definitive, comprehensive, tuned-in portrait of our age.
In the Introduction to his first book,
The Kandy-Kolored Tangerine-Flake Streamline Baby
, Tom Wolfe explains how “the whole thing started” accidentally one afternoon in the early sixties when he was sent to do a newspaper story on the Hot Rod & Custom Car Show at the Coliseum in New York and how this led to his eventual interest in stock car racing and free-form Las Vegas neon-sign sculpture and “all these …
weird
… nutty-looking, crazy baroque custom cars, sitting in little nests of pink angora angel's hair for the purpose of ‘glamorous' display.” While he was trying to understand why the conventional newspaper story he wrote failed to capture some essential truth of the experience, Wolfe was struck by the animating insight that “the proles, peasants, and petty burghers” of America were “creating new styles … and changing the life of the whole country in ways that nobody even seems to bother to record, much less analyze.” He was on to something.
Wolfe goes on to relate how
Esquire
became interested in the custom-car phenomenon, how they sent him to California, and how he ended up staying up all night, “typing along like a madman,” in order to meet the
Esquire
deadline, elaborating the perception that suddenly “classes of people whose styles of life had been practically invisible had the money to build monuments to their own styles.” Among teenagers, this meant custom cars, rock ‘n' roll, stretch pants, and decal eyes. In the South, he was to discover, it took the form of
stock car racing, which in fifteen years had replaced baseball as the number-one spectator sport. All over the country, at every suburb, supermarket, and hamburger stand, Las Vegas-style neon sculpture was transforming the American skyline. “The incredible postwar American electro-pastel surge into the suburbs,” Wolfe would later call it. It was “sweeping the Valley, with superhighways, dreamboat cars, shopping centers, soaring thirty-foot Federal Sign & Signal Company electric supersculptures—Eight New Plexiglas Display Features!—a a surge of freedom and mobility …”
1
The
Esquire
story Wolfe finished that morning long ago was eventually called “The Kandy-Kolored Tangerine-Flake Streamline Baby,” and thus the New Journalism was born.
Tom Wolfe's ascendancy as spokesperson for this era in American life developed through the medium that came to be called the New Journalism, but by reason of his own special gifts. The novelists, those erstwhile cultural chroniclers, failed to fulfill this role, according to Wolfe, because they were “all crowded into one phone booth … doing these poor, frantic little exercises in form.”
2
Therefore, the New Journalists “had the whole crazed obscene uproarious Mammon-faced drug-soaked mau-mau lust-oozing Sixties in America all to themselves,”
3
and the seventies too, for that matter—“the Me Decade,” as Wolfe described it.
But Wolfe's success is based on realities that go beyond the theory that the novelists weren't paying attention and the fact that Wolfe himself came to be the most accomplished and notorious practitioner of the New Journalism, and its chief architect and advocate. Wolfe's banner of the New Journalism was flown, in large part, to gain acceptance for a whole new set of literary conventions—conventions that, not accidentally, allowed full expression of his particular virtuosity. Encompassing the aesthetics and methodology of the nineteenth-century realist novel and the
modus operandi
of the big-city streetwise police-beat reporter, it was a form, Wolfe noted, that consumed “devices that happen to have originated with the novel and mixed them with every other device known to prose. And all the while, quite beyond matters of technique, it enjoyed an advantage so obvious, so built-in, one almost forgets what a power it has: the simple fact that the reader knows
all this actually happened.

4
Probably, the New Journalism was also part of the same evolution in consciousness that led, in different ways, to the new fiction, the new poetry, and the old psychology: an idea about the importance of focusing attention on subjective emotional experience, dramatized point-of-view, unique sensibility, and of delving beneath appearances for deeper meanings. In formulating new conventions and then serving as a propagandist for his own kind of art, Tom Wolfe, like Fielding,
like Zola or Joyce, was following in a time-honored tradition, the formal innovator modifying received forms and methods to suit his own, historically exceptional, circumstances. “Every great and original writer,” wrote William Wordsworth, “in proportion as he is great and original, must create the taste by which he is to be relished.”
Among the trickiest of the conventions Wolfe entertained was his inventive application of the principles of point-of-view. Wolfe describes in
The New Journalism
how and why he aspired to treat point-of-view in non-fiction writing “in the Jamesian sense in which fiction writers understand it, entering directly into the mind of a character, experiencing the world through his central nervous system throughout a given scene.”
5
The idea, he says, “was to give the full objective description, plus something that readers had always had to go to novels and short stories for: namely, the subjective or emotional life of the characters.”
6
How can a non-fiction writer pretend to know exactly what a person is thinking or feeling at any given moment? He asks them. If a reporter bases his reconstruction of the subjective life of the character on the most scrupulous reporting, Wolfe would contend, he can get close to the truth of the inner life. Wolfe's ideal of saturation reporting is far more ambitious than anything the old journalists had thought to try. His approach is to cultivate the habit of staying with potential subjects for days, weeks, or months at a time, taking notes, interviewing, watching, and waiting for something dramatic and revealing to happen. Only through the most persistent and searching methods of reporting, Wolfe would emphasize, can the journalist's entree into point-of-view, the subjective life, inner voices, the creation of scenes and dialogue, and so on, be justified.
Another aspect of Wolfe's treatment of point-of-view is his playful use of the downstage voice, the devil's-advocate voice, and other voices in his work. Here is a writer with a marvelous ear for dialogue, an easily galvanized, chameleonlike faculty for empathy, and a ventriloquist's delight in speaking other people's lines. From the start of his career, he was bored silly by the “pale beige tone” of conventional non-fiction writing, which seemed to him “like the standard announcer's voice … a drag, a droning,” a signal to the reader “that a well-known bore was here again, ‘the journalist,' a pedestrian mind, a phlegmatic spirit, a faded personality … .”
7
So, early on, he began experimenting with outlandish voices and with the principle of skipping rapidly from one voice or viewpoint to the next, sometimes unexpectedly in the middle of a sentence, and often enough without identifying the voice or viewpoint except through context. Anything to avoid the stupefying monotony of the pale beige tone.
Even in expository sections, he often adopts the tone or characteristic
lingo, point-of-view, or pretense of a character he is writing about: the “good old boy” voice he assumes, for example, in the narration of “The Last American Hero”; the slangy L.A. vernacular of the Mac Meda Destruction Company in
The Pump House Gang
; the freaked-out lingo of the Merry Pranksters in
The Electric Kool-Aid Acid Test;
the ghetto jive of
Mau-Mauing the Flak Catchers
; or the sugary, gossipy persona of
Radical Chic
. Any voice he wishes to take on, he assumes with unerring smoothness and fidelity. Frequently, however, the voice produced turns out to be a put-on voice that reveals and dramatizes personality as it revels in the flaws, prejudices, and affectations of the character. The voice, that is, is both part of the character and, at the same time, above or outside it, interpreting and passing judgment.
Literal-minded critics have sometimes leapt to the assumption that Wolfe's put-on voice was expressing his actual opinions on a subject. Thomas R. Edwards does this, for instance, in discussing a passage about the Watts riots from
The Pump House Gang:
Watts was a blast … Artie and John had a tape-recorder and decided they were going to make a record called “Random Sounds from the Watts Riots.” They drove right into Watts … and there was blood on the streets and roofs blowing off the stores and all these apricot flames and drunk Negroes falling through the busted plate glass of the liquor stores. Artie got a nice recording of a lot of Negroes chanting “Burn, baby, burn.”
Edwards claims that Wolfe's “general view of ‘serious' social concern makes the passage a virtual endorsement of the attitudes it mimics,”
8
when, obviously, the passage is expressing the lack of social concern of the Pump House Gang. The mercilessness of their attitude toward the Negroes serves to document the insularity of their tribal bond. The put-on voice here is Wolfe's way of dramatizing the group's attitude toward other groups, a trait he also illustrates in showing the kids' outrageous prejudices against anyone over the “horror age” of twenty-five.
Now, in any case, the New Journalism is a
fait accompli.
Whatever quibbling one might still occasionally hear about the dubiousness of its procedures, it is practiced every day across the land, from
Rolling Stone
to
The New Yorker,
from
The Atlantic Monthly
and
Esquire
to the sports pages of
The New York Times, the Fresno Bee,
and the
Bangor Daily News
—in some cases by writers who don't even know what to call it, who might be surprised to learn they are committing it. Though Wolfe has always remained loyal to the journalistic calling and has expropriated its methods in all earnestness for his own purposes and has thus permanently changed the definition and the shape
of journalism, he clearly is, and always has been, more than a journalist.
Temperamentally, Tom Wolfe is, from first to last, with every word and deed, a
comic
writer with an exuberant sense of humor, a baroque sensibility, and an irresistible inclination toward hyperbole. His antecedents are primarily literary—not journalistic, and not political, except in the largest sense. All these years, Tom Wolfe has been writing Comedy with a capital C, Comedy like that of Henry Fielding and Jane Austen and Joseph Addison, like that of Thackeray and Shaw and Mark Twain. Like these writers, Tom Wolfe might be described as a brooding humanistic presence. There is a decided moral edge to his humor. Wolfe never tells us what to believe exactly; rather, he shows us examples of good and (most often) bad form. He has always proffered these humanistic and moral perspectives on his subjects.
Which is not to say that beneath the cool surface of the hyped-up prose we should expect to find either a fire-and-brimstone preacher or a Juvenalian sort of satirist seething with indignation about the corruption of his fellow men. Neither will we discover, in Wolfe's work, any sign at all of a political or social activist who might argue on behalf of a particular party, issue, system, creed, or cause.
The satirical element in Wolfe's sort of comedic writing is most often sunny, urbane, and smiling. Like all Horatian comedy, it aims to reform through laughter that is never vindictive or merely personal, but broadly sympathetic:
Comedy may be considered to deal with man in his human state, restrained and often made ridiculous by his limitations, his faults, his bodily functions, and his animal nature … Comedy has always viewed man more realistically than tragedy, and drawn its laughter or its satire from the spectacle of human weakness or failure. Hence its tendency to juxtapose appearance and reality, to deflate pretense, and to mock excess.
9
Classical comedy outlives causes and headlines because of its freedom from parochial ideology. It is a human response based on the conviction that human nature is so prone to folly and vanity that it cannot be helped or changed, except possibly through self-awareness, through admission of its innate silliness. Whatever side of whatever issue we are on, the comedian believes, we are likely to end up making fools of ourselves. Yet there is always a forgiving or good-natured quality to Horatian (and Wolfean ) comedy, since it assumes that this peculiar flawed human condition is universal and any one of us (including the writer poking fun) may be guilty of demonstrating it at any moment.
A close connection between laughter and reproof is evident throughout Wolfe's oeuvre. In works such as
The Electric Kool-Aid Acid Test
and “The Me Decade,” for example, Wolfe mocks the idea that “letting it all hang out” is likely to offer a road to salvation or improvement. In
The Electric Kool-Aid Acid Test
, Wolfe shows again and again how destructive the sixties phony wisdom about the “joys” of abandonment to chemical cornucopias, in particular, could be. Similarly, by parodying facile aspects of the human potential movement in “The Me Decade” (“Esalen's specialty was lube jobs for the personality”
10
), Wolfe demonstrates his concern about the exploitation and misdirection of human energies in what he sees as a foolish, limited, and petty cause. In “The Intelligent Coed's Guide to America,” Wolfe exposes the preposterous ironies of a certain brand of fashionable intellectual bellyaching in the seventies and shows how the pronouncements of certain American intellectuals may have had more to do with their own status and identity needs than with any authentic repression or doom worth taking seriously. In
From Bauhaus to Our House
, Wolfe shows how a status-related infatuation with things European in the 1930s and 1940s led to a redirection of American music, art, psychology, and especially architecture, that was ultimately reductive, excessive, and nonsensical.

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