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Authors: Michael Lewis

Tags: #Sports & Recreation, #Business Aspects, #Baseball, #Statistics, #History, #Business & Economics, #Management

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Seven years into his literary career, in the
1984 Baseball Abstract,
James formally gave up any hope that baseball insiders would be reasonable. “When I started writing I thought if I proved X was a stupid thing to do that people would stop doing X,” he said. “I was wrong.” He began his opening essay of 1984, ominously, by pointing out the boom in sports journalism that promised to take you “inside the game.” The media had become hell-bent on giving the superficial impression of allowing the fan a glimpse of the heart of every matter. Just to glance at the titles on TV shows and magazine articles you might think that there was nothing left inside to uncover.

It was all a lie. “What has really happened,” James wrote, “is that the walls between the public and the participants of sports are growing higher and higher and thicker and darker, and the media is developing a sense of desperation about the whole thing.” What was true about baseball was true about other spheres of American public life and, to James, the only sensible approach was to drop the pretense and embrace one’s status as an outsider. “This is
outside
baseball,” he wrote. “This is a book about what baseball looks like if you step back from it and study it intensely and minutely, but from a distance.” It wasn’t that it was better to be an outsider; it was
necessary.
“Since we are outsiders,” he wrote, “since the players are going to put up walls to keep us out here, let us use our position as outsiders to what advantage we can.”

From here until James quit writing his
Abstract
four years later he might as well have declared open season on insiders. He became somewhat slower to concede baseball professionals might have a point. One sentence serves as a fair summary of James’s attitude toward the inside: “I think, really, that this is one reason that so many intelligent people drift away from baseball (when they come of age), that if you care about it at all you have to realize, as soon as you acquire a taste for independent thought, that a great portion of the sport’s traditional knowledge is ridiculous hokum.”

As baseball’s leading analyst, James slid between two stools. Baseball insiders thought of him as some weird kind of journalist who had no real business with them. Baseball outsiders thought of him as a statistician who knew technical things about baseball. A number cruncher. A propeller head. Even after he had become known for his books—even after he changed the way many readers thought not only about baseball but about other things too—James never got himself thought of as a “writer.”
*
That was a pity. A number cruncher is precisely what James was not. His work tested many hypotheses about baseball directly against hard data—and sometimes did violence to the laws of statistics. But it also tested, less intentionally, a hypothesis about literature: if you write well enough about a single subject, even a subject seemingly as trivial as baseball statistics, you needn’t write about anything else.

The trouble was that baseball readers were not ready for what he had to say. The people who found him worth reading struck him, increasingly, as ridiculous. His skeptical detachment from the world around him helped him to become a writer but it left him ill-suited to be a best-selling one. “I hate to say it and I hope you’re not one of them,” he wrote in his final,
1988 Baseball Abstract
, “but I am encountering more and more of my own readers that I don’t even like, nitwits who glom onto something superficial in the book and misunderstand its underlying message…. Whereas I used to write one ‘Dear Jackass’ letter a year, I now write maybe thirty.” The growing misunderstanding between himself and his readership was, he felt, not adding to the sum total of pleasure or interest in the universe. “I am no longer certain that the effects of my doing this kind of research are in the best interests of the average baseball fan,” he explained. “I would like to pretend that the invasion of statistical gremlins crawling at random all over the telecast of damn near every baseball game is irrelevant to me, that I really had nothing to do with it…. I know better. I didn’t create this mess, but I helped.”

Intelligence about baseball had become equated in the public mind with the ability to recite arcane baseball stats. What James’s wider audience had failed to understand was that the statistics were beside the point. The point was understanding; the point was to make life on earth just a bit more intelligible; and that point, somehow, had been lost. “I wonder,” James wrote, “if we haven’t become so numbed by all these numbers that we are no longer capable of truly assimilating any knowledge which might result from them.”

His final essay in his final
Baseball Abstract
James entitled “Breakin’ the Wand.” “To most people it no doubt seemed that I was writing about statistics,” he said, “but I wasn’t, not ever; in the years I’ve been doing this book I have written no more than a couple of articles about baseball statistics. The secret of the success of this book is that I was dead in the center of the discussion. I was writing about exactly the same issues that everybody else was talking about, only in a different way.”

With that, he quit. Claimed he was through being a sabermetrician. “It is a wonderful thing to know that you are right and the world is wrong,” he concluded. “Would God that I might have that feeling again before I die.” He never had a clue—not then, not later—that the world was not entirely wrong. No one ever called James to say that an actual big league baseball team had read him closely, understood everything he had said along with the spirit in which he had said it, and had set out to find even more new baseball knowledge with which to clobber the nitwits who never grasped what Bill James was all about.

Chapter 5

THE JEREMY BROWN BLUE PLATE SPECIAL

What I have tried to do with my work is to make baseball more fun.

The Bill James Newsletter
, 1985

W
HEN YOU THINK
of intellectuals influencing the course of human affairs you think of physics, or political theory, or economics. You think of John Maynard Keynes’s condescending line about men of action—how they believe themselves guided by their own ideas even when they are unwittingly in the thrall of some dead economist. You don’t think of baseball, because you don’t think of baseball as having an intellectual underpinning. But it does; it had just never been seriously observed and closely questioned, in a writing style sufficiently compelling to catch the attention of the people who actually played baseball. Once it had been, it was only a matter of time—a long time—before some man of action seized on newly revealed truths to gain a competitive advantage.

By the time he became the general manager of the Oakland A’s, in 1997, Billy Beane had read all twelve of Bill James’s
Abstracts
. James had something to say specifically to Billy: you were on the receiving end of a false idea of what makes a successful baseball player. James also had something general to say to Billy, or any other general manager of a baseball team who had the guts, or the need, to listen: if you challenge the conventional wisdom, you will find ways to do things much better than they are currently done. A full decade after James stopped writing his
Abstracts
, there were still two fresh opportunities for a team willing to take them to heart. One was simply to take the knowledge developed by James and other analysts outside the game, and implement it inside the game. The other was to develop and extend that knowledge. The Oakland A’s had done both, though it would be wrong to say that, in using James’s ideas, they aped James. As the Elias Sports Bureau had proven when they tried to rip off the
Abstract
, it was impossible to ape James. The whole point of James was: don’t be an ape! Think for yourself along rational lines. Hypothesize, test against the evidence, never accept that a question has been answered as well as it ever will be. Don’t believe a thing is true just because some famous baseball player says that it is true. “Anyone who thinks he is aping me, isn’t,” said James.

As late as June 4, 2002, the day of that year’s amateur player draft, there were still big questions about baseball crying out for answers; a baseball diamond was still a field of ignorance. No one had established the most efficient way to use relief pitchers. No one had established to the satisfaction of baseball intellectuals exactly which part of defense was pitching and which fielding, and so no one could say exactly how important fielding was. No one had solved the problem of fielding statistics. And no one had figured out how to make the amateur draft any more than the madness it had always been. James hadn’t worried too much about the amateur draft—probably because the players’ statistics, before the Internet came along, weren’t available to him to analyze. But in a newsletter he wrote for eighteen months in the mid-1980s, to a tiny audience of subscribers, he had argued persuasively that the South was overscouted and the Great Lakes region was under-scouted. He also looked into the history of the draft and discovered that “college players are a better investment than high school players by a huge, huge, laughably huge margin.” The conventional wisdom of baseball insiders—that high school players were more likely to become superstars—was also demonstrably false. What James couldn’t understand was why baseball teams refused to acknowledge that fact. “Anti-intellectual resentment is common in all of American life and it has many diverse expressions,” he wrote, advancing one theory. “Refusing to draft college players might have been one of them.”

Still, James had never tried to show how the statistics of a high school or a college player might be used to make judgments about his professional future. The question of whether college performance translated into a professional career simply hadn’t been answered, at least not publicly. Privately, Paul DePodesta, the head of R&D for the Oakland A’s, had made his own study of it.

As a result of that study, the Oakland A’s front office, over the silent shrieks of their own older scouts, were about to implement a radical new idea about young men and baseball. Lives were about to change, of people who had no clue that they were on the receiving end of an idea. As the scouts poured into the draft room, and stuffed their lower lips with chaw, a catcher with a body deemed by all of baseball to be unsuited to the game sat waiting in Tuscaloosa, Alabama. Jeremy Brown had no idea why what was about to happen to him was about to happen to him.

The morning of the amateur draft, Billy Beane arrived at the Coliseum earlier than usual and took the place he had occupied for the previous seven days. At dawn the room seemed more glaringly impersonal than usual; its cinder-block walls were the bright white of an asylum cell. The only hint of a reality outside were the four cheaply framed posters of former A’s stars: Rickey Henderson, Mark McGwire, Dennis Eckersley, Walt Weiss.

It was still early, a full hour before the draft, and the younger scouts trickled in to report their savings. It’s actually against Major League Baseball rules for teams to negotiate with players before the draft, but every team does it anyway, though not, perhaps, with the A’s enthusiasm. One of the first scouts to arrive is Rich Sparks (“Sparky”), who covers the Great Lakes region for the A’s. Sparky has just finished a conversation with Steve Stanley, a center fielder from Notre Dame, and he’s pleased. Steve Stanley was yet another example of the strange results you obtained when you ceased to prejudge a player by his appearance, and his less meaningful statistics, and simply looked at what he had accomplished according to his meaningful stats. The Major League Scouting Bureau lists Stanley at five foot seven and 155 pounds, but that’s wildly generous. Despite his size—or perhaps because of it—Stanley has a gift for getting on base. To judge crudely, with the naked eye, he already plays a better center field than Terrence Long, the A’s big league center fielder. And yet the scouts long ago decided Stanley wasn’t big enough to play.

Stanley has told Sparky that he expected to go after the fifteenth round of the draft. In other words, he expects to be taken by a team simply to fill out its minor league roster, not because the team thinks he has a chance of making it to the big leagues. Sparky has just informed Stanley that the A’s are willing to make him a second-round draft pick—and a genuine big league prospect—on the condition that he agree to sign for $200,000, or about half a million dollars less than every other second-round pick will sign for. Other teams will assume that Billy Beane is interested in all these oddballs because he can’t afford normal players, and Billy encourages the view. And it’s true he can’t afford anyone else. On the long cafeteria table in front of Billy sat an invisible cash register, and inside it the $9.4 million his owner had given him to sign perhaps as many as thirty-five players. The A’s seven first-round picks alone, paid what their equivalents had received the year before, would cost him more than $11 million. Billy uses his poverty to camouflage another fact, that he wants these oddballs more than the studs he cannot afford. He views Stanley as a legitimate second-round pick. Since no one else does, he might as well save money on him.

“Sparky, we all right?” asks Billy.

“Yeah, sure,” says Sparky. “I thought he was going to jump through the phone when I told him.”

Billy laughs. “Pumped, are we?”

“I think he’d play for free,” says Sparky.

After Sparky comes Billy Owens (“Billy O”), the young scout who covers the Deep South and is thus responsible for all communication with the University of Alabama catcher, Jeremy Brown. “Billy O looks like a Jamaican drug lord, doesn’t he?” shouts Billy Beane, as Billy O ambles into the draft room. Billy O doesn’t bother to smile. Too much trouble. He somehow conveys the idea of a smile without moving a muscle.

“We’re all right, huh?” says Billy.

“Yeah, we all right,” says Billy O.

“Does he understand?”

“Oh he understands.”

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