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Authors: Ritch K. Eich

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Senor, Dan, and Saul Singer.
A Start-up Nation.
New York: Hachette, 2009.

Sevier, Robert A.
Building a Brand That Matters.
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———.
An Integrated Marketing Workbook.
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———.
Thinking Outside the Box
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Jack Welch & The G.E. Way.
New York: McGraw-Hill, 1999.

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Sutton, Robert I.
Good Boss, Bad Boss
. New York: Business Plus, 2010.

———.
The No Asshole Rule.
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Gumption.
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Judgment: How Winning Leaders Make Great Calls.
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———.
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“Good Enough” Isn't Enough...: Nine Challenges for Companies That Choose to Be Great.
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Helpful Websites and Blogs

Aaker on Brands (
www.prophet.com/blog/aakeronbrands
):
A blog from David Aaker, recognized authority on brands, and vice chairman of Prophet, global strategic brand and marketing consultants.

Eich Associated (
www.eichassociated.com
):
Strategic branding, marketing and communications, and management coaching firm headed by author Ritch K. Eich.

Harvard Business Review Blog Network (
http://blogs.hbr.org
):
A series of blogs from all kinds of business, management, and leadership experts, along with others.

Hay Group (
www.haygroup.com/ww/Index.aspx
):
Global management consulting firm with lots of useful information on leadership, management, business strategies, and more.

Leadership At Work/Harvard Business Review (
http://blogs.hbr.org/baldoni/
):
A blog by John Baldoni, leadership expert, consultant, author, and executive coach; more blogs from Baldoni at
www.johnbaldoni.com
.

McKinsey Quarterly (
https://www.mckinseyquarterly.com/home.aspx
):
An online business journal of business management strategy articles, surveys, and interviews from global business management and consultants, McKinsey & Company.

Seth's Blog (
http://sethgodin.typepad.com/
):
A blog from Seth Godin, top-selling author, marketing expert, and leadership guru.

Work Matters (
http://bobsutton.typepad.com/
):
A blog by Robert (Bob) Sutton, professor of management science and engineering at Stanford University, and an expert on the psychology of business and management.

Index

Abbott Laboratories,
122
,
134

Adversity,
144
–147

AIG,
44
,
174

Alexander, Kathryn,
157

Ali, Muhammad,
147

Alioto, Mario,
191
–192

Alsop, Ron,
43

Alter, Karen,
157

Ames, Larry,
102
,
153
–154

Andres, Mike,
190

Approaches to leadership,
42
–44

Arndt, Vicki,
31

Arrogance,
55

Assessment,
115

Baker, Dusty,
130
–131,
132

Baker, Howard,
188

Baltimore Colts Marching Band,
179

Barnes, Melody,
186

Barrymore, Drew,
147

Beachler, Kenneth,
105
–106

Bench strength,
156

Bennis, Warren,
105

Benson, Jerry,
88

Bernanke, Ben,
85

Blackwood, R. Duke,
92

Blue Shield,
191

BMW,
134

Bollinger, Lee,
107
–108

Boss, leader vs.,
53
–54

Bosses, health and,
37
–38

Bradbury, Michael,
38
,
39
,
43
,
68
–69,
167
–168,
170
,
195

Brandon, David,
124
–125,
168
–169,
180

Brin, Sergey,
68

British Petroleum,
166

Bryant, Dennis,
36

Bullies,
56

Burdick, Eugene,
54

Calendar integrity,
75

Change,
73
–74,
141
–143,
171
,
195

Character,
165
–183

Chelsea Milling,
20
,
33
–34,
41
,
73

Churchill, Winston,
39

Clinton, Bill,
62
,
167
–168,
170

Coats, Dan,
101

Commitment,
104
,
163

Communication,
53
,
83
–98

Community,
125
–126

Compensation,
197

Complacency,
140

Conference Board, The,
26
,
27

Conflict,
53

Consensus,
187

Contrarian's Guide to Leadership, A,
105

Conviction,
179
Copy This!,
146

Corbin Design,
70

Corporate culture,
123
–125,
194

Credibility,
176
–178

Crisis,
145

Crowe, Jr., William J.,
142
–143

Darling, Larry,
149

Deming, W. Edwards,
86

DeVos, Rich,
40
,
192

Doan, Leland,
88
,
188
–189

Domino's Pizza,
21
,
100
,
125

Dow Chemical,
188
Dow Story, The,
188

Dow, Alden B.,
158

Dow, Herbert,
158

Drive,
187

Drucker, Peter,
145

Economic challenges,
45
–46

Edwards, Harold S.,
45
–46,
63
–64,
104
,
151
,
170
–171

Edwards, John,
174

Ego,
139

Egotism,
55

Eight Essentials of Effective

Leadership,
29
–30,
34
,
165
,
197

Electronic communication,
94
–95

E-mail,
94

Empowerment,
152

Enduring leadership,,
132
–133

Engagement,
121

Enthusiasm,
143
,
158

Ethics,
157
,
193
–194

Experimentation,
116

Exploration,
115

Face time,
83
,
94
,
97

Family model, the,
192
–195

Feinberg, Kenneth R.,
186

Feingold, Russell,
62

Fischer, Scott,
149

Fleming, Robben W.,
64
–65,
87
,
88

Flutie, Doug,
102
–103

Ford Motor Company,
35

Four Seasons,
134

Franklin, Benjamin,
167

Galarraga, Arnold,
169

Gates, Robert,
60
–61,
192

GE,
108
,
132
,
134
,
149
–150

Gehry, Frank,
147

General Motors,
28
,
44

Ghonim, Wael,
68

Giving back,
108
,
130
–131

Greenberg, Hank,
147

Greenlee, Della,
36

Guts,
106
–108

Happiness,
133
–135

Harper, Kim,
157

Hart, Philip,
188

Health,
37
–38

Hewlett-Packard,
134

Hiring externally,
162

Hiring internally,
150
,
162

Hollingsworth, Barbara,
157

Holmes, Howard S.,
20
,
33
,
41

Holmes, Howdy,
20
,
33
–34,
41
,
73

Honesty,
158
,
170
,
177
,
195

Hopper, Kathleen,
157

Human capital,
126
–127

Human resources,
156

Humility,
158
,
162

Huntzicker, Tom,
149

IBM,
134

Ideas, ownership of,
125
–126

Image,
165

Immelt, Jeff,
149

Inonye, Daniel,
147

Inspiration,
35
,
122
–123

Integrity,
165

Jiffy, A Family Tradition,
33

Job satisfaction,
26
–28,
120

John F. Welch Leadership

Development Center,
149
–150

Johnson, Harry,
65
–66

Karnatz-Shifflett, Mia,
114

KCLU,
113
–115

Kearney, William J.,
112
–113

Kelley, Brian,
157

Kennedy, Edward M.,
186
King's Speech, The,
144

Koltz, Tony,
189

Kotler, Phillip,
87

Kroc, Ray,
95
,
132

Krzyzewski, Mike,
189

Larsen, Fran S.,
110
–111

Lash, Rick,
59
,
152

Laverty, Robert,
85
–87,
88

Leader, boss vs.,
53
–54

Leadership pipeline,
154
–158

Leadership shortcomings,
26
–28

Leadership, meaning of,
25
–49
Leading the Charge,
189

Learning leadership,
38
–41

Lederer, William J.,
54

Levin, Carl,
178

Levin, Sander,
178

Levy, Paul F.,
35
–36,
107
,
144
,
166

Limelight,
110

Limoneira Company,
45
–46

Limoneira,
63
–64,
104
,
151

Listening,
89
–95

Loyalty,
69

Lugar, Richard,
21
,
123
,
132
,
187
–188

Lying,
54
–55

Madoff, Bernard,
174

Managing the Non-Profit Organization,
145

Mansfield, Mike,
188

Mathis, Suzie,
157

Matlin, Marlee,
147

McCain, John,
147

McDonald's,
95
,
132

McElroy, Barbara,
157

McKinsey & Company,
27

Meaning of leadership,
25
–49

Measurement,
116

Meijer, Fred,
92
,
127
,
178
–179

Michelson, Jan,
157

Millennials,
25
–26,
43
–44,
67
–71

Minix, Mary,
157

Mistakes,
169
,
173

Momentum,
143
–144

Monaghan, Tom,
100
–101

Morales, Jose,
37

Morial, Marc H.,
104
–105

Motivation,
121

Mulally, Alan,
35

Murata, Susan,
32
–33

Mutombo, Dikembe,
111
–112

Nonverbal cues,
177

Noonan, Peggy,
186

Nyberg, Ann,
38

Obama, Barack,
30

Olson, Mary,
113

Orfalea, Paul,
146

Orozco, Lance,
113

Ownership of ideas,
125
–126

Page, Larry,
68

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