The Audacity of Hops: The History of America's Craft Beer Revolution (71 page)

BOOK: The Audacity of Hops: The History of America's Craft Beer Revolution
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“Huebert Brewery produces” Melissa Marchel, “Oklahoma Couple Poured Their Hearts into a Legal Battle to Open Brewery,” Daily Oklahoman (Oklahoma City), May 22, 2004.

Saint Arnold Brewing start-up details Christopher Helman, “Beer Man: How Brock Wagner Built St. Arnold's Brewing into the Best Microbrewer in Texas,” Forbes, January 3, 2011.

Texas brewing history “Brewing Industry,” Texas State Historical Association website, accessed May 29, 2012,
www.tshaonline.org/handbook/online/articles/dib01
.

Wagner estimated boosted sales Helman, “Beer Man.”

About thirty gallons per Texan per year “Brewing Industry.”

Found himself happily planning Helman, “Beer Man.”

Moved thirty-one cases of Olde Towne Amber Bill Plott, “Olde Towne's Brewing Ale and Hearty Business,” Birmingham (AL) News, April 1, 2005, 1B.

Kona Brewing details Aliza Earnshaw, “Kona Brewing Thrives with Portland Connection,” Business Journal, July 9, 2004.

Maui Brewing start-up details “Ben E. Keith Beverage Distributors Introduces Maui Brewing Co. to Texas,”
GreatBrewers.com
, April 8, 2011,
http://greatbrewers.com/story/ben-e-keith-beverage-distributors-introduces-maui-brewing-co-texas
.

Rarely miss an opportunity Garrett W. Marrero, “Maui Brewing Company,” CraftBeer.com, October 31, 2011,
http://www.craftbeer.com/pages/breweries/featured-brewery/show?title=maui-brewing-company
.

Crushing It

Prices starting at around $250,000 Norman Miller, “Can It on the Critique,” MetroWest Daily News (Framingham, MA), November 24, 2009.

“Dumbest idea” and “nobody will” Alicia Wallace, “Yes, They Can,” Boulder (CO) Daily Camera, April 18, 2010.

Cask Brewing Systems introduced Greg Kitsock, “Where No Can Has Gone Before …” All About Beer, July 2009, vol. 30, no. 3.

Dale Katechis biography and Oskar Blues start-up details Jeremy Henderson, “Give ‘Em Ale: Top American Craft Beer Was First Brewed in an Auburn Bathtub,” War Eagle Reader, November 1, 2011.

Katechis-Lutz Q&A “Oskar Blues Brewery Releases First Colorado Craft Beer in a Can,” Modern Brewery Age, November 18, 2002.

Found itself with a backlog of orders Joel Johnson, “Canned Beer Is the Future of Good Beer,” Gizmodo, August 27, 2010,
http://gizmodo.com/5622938/canned-beer-is-the-future-of-good-beer
.

Also adopted by Oskar Blues cost about $45,000 “Oskar Blues Cranks Up Canning Capacity,” Modern Brewery Age, October 11, 2004.

Its distribution wove its way out of Colorado Kitsock, “Where No Can Has Gone Before …”; E. J. Schultz, “Dale's Pale Ale,” Ad Age, November 15, 2010, 22.

Frontier–Dale's Pale Ale deal “Dale's Pale Ale to Take Flight with Frontier,” Modern Brewery Age, December 23, 2002, 2.

With Gusto

Oliver conversation and book idea Garrett Oliver, interview with the author, May 2012.

“Great beer from around the world” Oliver, The Brewmaster's Table, xi.

Oliver learning about Slow Food, trip to Bra, and getting involved Oliver.

Hindy's reaction to Slow Food Hindy and Potter, Beer School, 197–98.

“Exactly in step with what” Calagione.

Association of Brewers involvement and Charlie Papazian stepping in Michael Jackson, “Notes from the Road: Turin,” Beer Hunter website, December 8, 1998,
www.beerhunter.com/documents/19133-000143.html
; Charlie Papazian, e-mail message to the author, July 2012.

“Treated like rock stars” Ray Daniels, interview with the author, May 2012.

“Quit chuckling and listen up” Oliver, The Brewmaster's Table, 57–58.

“Some American mass-market brewers” Ibid., 353.

“The heady mix of a newly vibrant food culture” Ibid., 287.

Annual revenues of $395,000 Julie Dunn, “Boulder, Colo.-Based Small Brewers Join Forces with North Carolina Association,” Denver Post, November 2, 2004.

Nerves frayed and other details of the merger “Association of Brewers & BAA to Merge,” Modern Brewery Age, October 11, 2004; Bradford; Jordan.

A Great Passing

Shelton visit to Jackson “Michael Jackson ‘The Beer Hunter'—Interview Preview,” YouTube video, 9:52, posted by “SheltonBrothers,” September 2, 2007,
www.youtube.com/watch?v=DLohwMW7qjU
.

A September 14 memorial service in London Carolyn Smagalski, “Michael Jackson—A Final Farewell in London,” BellaOnline website, accessed June 4, 2012,
www.bellaonline.com/articles/art53112.asp
.

“Michael, why don't you ever write about English beers?” “Michael Jackson Toast at Toronado,” YouTube video, 4:01, posted by “BeergeekDotCom,” October 2, 2007,
www.youtube.com/watch?feature=player_embedded&v=OIGftT46bZM#!
.

“I think Michael Jackson” Trailer for The Beer Hunter: The Movie, accessed June 4, 2012,
www.beerhuntermovie.com/
.

Beer, Premium

Daniels biography and Cicerone idea Daniels; Josh Noel, “Beer's Buddy,” Chicago Tribune, July 11, 2010, 4.

First Cicerone exam details and Van Til quote Josh Noel, “Beer's Buddy”; “First-Ever Master Cicerone Named,” Business Wire, December 8, 2009.

Oliver at Cheers Beverage Conference; early-morning distributor talks Oliver.

Craft beer sales and production numbers “Brewers Association Announces 2008 Craft Brewer Sales Numbers,” Business Wire, February 24, 2009.

“The first time” Marton Dunai, “Craft Brewers Hit Bottleneck,” Contra Costa Times (Walnut Creek, CA), January 14, 2007.

Greg Koch and Steve Wagner quietly opened J. Harry Jones, “Stone Brewing Quietly Opens Unmarked, High-End Bistro,” San Diego Union-Tribune, January 6, 2007, NI-1.

Dogfish Head was arriving Bob Townsend, “Rejoice: Dogfish Head Arrives,” Atlanta Journal-Constitution, March 1, 2007, 6K.

The first twelve-packs of New Belgium's Steve Raabe, “Out of the Bottle,” Denver Post, May 15, 2008, B5. New Belgium eventually upgraded to a top-of-the-line, sevenmillion- dollar bottling system, per Jordan.

It cost nearly 40 percent more “Brewers Association Announces 2008 Craft Brewer Sales Numbers.”

Hops levels and prices
Julie Johnson, “What's Brewing?,”
Beverage Dynamics,
September 1, 2008. The author is grateful to various brewers and to writer Stan Hieronymus for explaining the business of hops.

Boston Beer's hops sales
Carol Angrisani, “Hip Hops,”
Supermarket News,
November 24, 2008, 23.

Asshole-free
Author attended Philippon's speech.

“They drank wine”
“The Classes Drift Apart,”
Economist,
February 4, 2012, 36.

Exit the Godfather

Dinner details
Keith Greggor, interview with the author, March 21, 2012.

Greggor and Tony Foglio experiences in liquor
Ibid
.
; “Our Management Team,” Griffin Group website, accessed June 7, 2012,
www.tgg.us.com/?p=team
.

Few investment bankers
Greggor.

Greggor and Foglio bought
Greggor; “Keith Greggor and Tony Foglio Invest in BrewDog,” BrewDog website, October 21, 2009,
www.brewdog.com/blog-article/183
.

It was an open secret
Greggor; Bronder.

Largest manufacturing business
Kate Sofis of SFMade, e-mail message to the author, June 8, 2012. Anchor was biggest by revenue.

“Maytag's departure is a harbinger”
Don Russell, “Sale of Industry-Changing Anchor Brewing Triggers a Few Shudders,”
Philadelphia Daily News,
May 7, 2010, 53.

Craft Brewers Alliance announcement
John Foyston, “Craft Brewers Alliance Inc. to Purchase Kona Brewing for $13.9 Million,”
Oregonian
(Portland), August 3, 2010.

Anchor-Griffin deal details
Greggor.

“Small is beautiful”
“Specialty Brewers Gather in Atlanta.”

Reaction to the deal
Greggor; Magee; Tom Abate, “Anchor Brewing Co. Sold to Greggor, Foglio,”
San Francisco Chronicle,
April 27, 2010, A1.

Big Crowds and the New Small

Pliny the Younger pouring details
Cilurzo.

“Nary a breeze”
“History for Santa Rosa, CA,” Wunderground.com, accessed June 9, 2012,
www.wunderground.com/history/airport/KSTS/2010/2/10/DailyHistory.html?req_city=Santa+Rosa&req_state=CA&req_statename=California&MR=1
.

They forbade growlers the next year and had more staff
Cilurzo.

Brew Masters
and Eataly details
Greg Kitsock, “Beer: Mapping Dogfish Head's 2010 Adventures,”
Washington Post All We Can Eat
(blog), January 3, 2011,
http://voices.washingtonpost.com/all-we-can-eat/beer/beer-tracking-dogfish.html
; the author attended the opening night of Eataly.

GABF details
“2011 Great American Beer Festival Winners Announced,” Great American Beer Festival website, October 1, 2011,
www.greatamericanbeerfestival.com/news/2011-great-american-beer-festival%C2%AE-winners-announced/
.

For three years in a row
Mike Esterl, “Craft Brewers Tap Big Expansion,”
Wall Street Journal,
December 28, 2011, B6.

Craft beer sales and jobs numbers
“Facts,” Brewers Association website, accessed June 9, 2012,
www.brewersassociation.org/pages/business-tools/craft-brewing-statistics/facts
.

”The smaller brewers' activity” Esterl, “Craft Brewers Tap Big Expansion.”

Definition-change details and “A lot has changed” “Brewers Association Announces Revised Craft Brewer Definition,” Brewers Association website, January 3, 2011,
www.brewersassociation.org/pages/media/press-releases/show?title=brewers-association-announces-revised-craft-brewer-definition
.

Colbert viewer numbers “Jon Stewart's Nielsen Ratings Down 15 Percent; Colbert's Up 11 Percent,” Vulture (blog), New York magazine, January 9, 2008,
www.vulture.com/2008/01/stewarts_ratings_down_15_colbe.html
.

“This isn't one of those fake holidays” Colbert Nation website video, May 15, 2008,
www.colbertnation.com/the-colbert-report-videos/168493/may-15-2008/american-craft-beer-week
.

Honey ale at the White House “The Obamas Make History with Homebrewed White House Honey Ale,” March 1, 2011,
http://obamafoodorama.blogspot.com/2011/03/obamas-make-history-with-homebrewed.html
.

“The Albion Brewery”

Sanguine about the newfound fame McAuliffe, September 30.

Ken & Jack's ale brewery visit details John Holl, “The Rise and Fall of New Albion Brewing Led the Way for the American Craft Beer Revolution,” CraftBeer.com, accessed June 11, 2012,
www.craftbeer.com/pages/breweries/featured-brewery/show?title=new-albion-brewing
.

Scene at Marlowe's The author shared a table with McAuliffe and his daughter, Renee DeLuca.

Epilogue: More than Ever

$20.1 billion deal Michael J. De La Merced and Mark Scott, “Anheuser-Busch InBev Buys Rest of Grupo Modelo, Maker of Corona Beer,” New York Times Dealbook (blog), June 29, 2012,
http://dealbook.nytimes.com/2012/06/29/the-beer-wars-heat-up-with-modelo-deal/
.

“On my watch” Tom Daykin, “Anheuser-Busch Gets Buyout Bid,” Milwaukee Journal Sentinel, June 12, 2008, D1.

“Would have run the risk of becoming the next GM” Theresa Howard, “Beer's Been Going Global for Years,” USA Today, July 14, 2008, 6B.

Flirting with the milestone Paul Gatza, “US Craft Brewery Count Reaches 2,000,” May 23, 2012, Brewers Association website,
www.brewersassociation.org/pages/community/ba-blog/show?title=u-s-craft-brewery-count-reaches-2000
.

Come the need to pare distribution “Thanks for Understanding,” an open letter on the Dogfish Head website, accessed August 31, 2012,
www.dogfish.com/community/blogfish/members/sam/thanks-for-understanding.htm
.

Sierra Nevada North Carolina details Laura Urseny, “Sierra Nevada Brewing Co. Chooses Western North Carolina for Eastern Plant,” Chico (CA) Enterprise-Record, January 26, 2012.

New Belgium North Carolina details
“New Belgium Announces Asheville as Site for Second Brewery,” New Belgium website, accessed July 20, 2012,
www.newbelgium.com/files/presskit/NBB%20Asheville%20Press%20Release.pdf
Dale Neal, “Raise a
Glass to New Belgium,” Asheville (NC) Citizen-Times, April 6, 2012.

“I'm still here” J. Koch.

Details of Pelosi visit Aaron Sankin, “Nancy Pelosi's Anchor Steam Visit,” The Huffington Post, September 29, 2011,
www.huffingtonpost.com/2011/09/29/nancy-pelosis-anchor-steam_n_988144.html#s381227
.

Owades funeral details “Visionary Brewer Joe Owades Dies at 86,” Modern Brewery Age, December 26, 2005.

Brewers Association statistics “Stewardship Report,” Brewers Association, 2011, accessed June 18, 2012,
www.brewersassociation.org/pages/about-us/stewardship-report
.

“Rapidly declining sales” Jay Brooks, “Gambrinus Discontinues Pete's Wicked Ales,” Brookston Beer Bulletin, February 1, 2011,
http://brookstonbeerbulletin.com/gambrinus-discontinues-petes-wicked-ales/
.

BIBLIOGRAPHY

T
he following is not intended
to be a complete bibliography. It instead contains books and long articles related to craft beer that might be of interest to the reader, including ones that were consulted for this book.

Barr, Andrew.
Drink: A Social History of America
. New York: Carroll & Graf, 1999.

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